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What is organic cotton? and Why choose organic?

These cotton are naturally grown cotton without pesticide and chemical fertiliser for over 3 years, making it free of toxic compounds that are harmful for the skin.

Organic cotton is not only skin-friendly but also eco-friendly (sustainable) as it uses methods and materials that have a low environmental impact.

The pure, soft fibres allow your little one’s sensitive skin to breathe naturally.

As we use organic cotton, we also support sustainable farming practices, which reduces environmental contamination, thereby increasing the quality of our health 🤍🌱

We have 2 organic brands in our collection - Purebaby Australia and Cotton Cub, both uses organic cotton certified by the Global Organic Textile Standard (GOTS) - their certified organic items contain at least 95% organic fibres, and their dyes are free from harsh chemicals, bleaches and other irritant and pollutant materials.

These beautiful pieces are created in the hope that they will be used through generations of little ones, being passed down, given as gifts and donated.

Why Choose Organic Cotton For Your Little Ones?

As parents, you are faced with multiple questions and decisions about the life you want to create for your little ones and the impact you want to leave on the Earth. 

We are as passionate as our organic brands about the environment and committed to protecting and nurturing our planet. Therefore, we use only organically grown and harvested cotton.

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Every day you, and your children, are exposed to harmful chemicals and toxins found in common place items such as clothes.

However, by making the choice to support sustainable and ecological practices, you can help nurture and build a safer, healthier world for your children to grow up in. That’s why, brands like Purebaby choose organic cotton.

Organic cotton is grown without the use of harmful chemicals, using methods and materials that have a low environmental impact. The pure, soft fibres allow your little one’s sensitive skin to breathe naturally. In addition, by crafting our garments from organic cotton we also support sustainable farming practices, which reduces environmental contamination, thereby increasing the quality of our health.


Purebaby is certified by the Global Organic Textile Standard (GOTS), the leading standard for organic textiles. GOTS certification also incorporates key environmental and social criteria, including waste, water usage and working conditions. We also use GOTS certified natural dyes on all our cotton yarns for a safer, softer range.


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All of our products are designed and made with love and respect for the world we live in and the end result is a garment that is gentle on your little ones skin, which makes for a happy, healthy child.


Feel The Difference

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Organic clothing begins its life as the purest, softest organic cotton available. We want you to feel confident that our clothing is the safest and healthiest choice for your baby, so we choose organic cotton certified by the Global Organic Textile Standard (GOTS).

This means that our certified organic items contain at least 95% organic fibres, and our dyes are free from harsh chemicals, bleaches and other irritant and pollutant materials.

We create our beautiful pieces in the hope that they will be used through generations of little ones, being passed down, given as gifts and donated.

Our breathable cotton maintains its softness, durability and quality, even when it is washed and worn time and again and will keep its shape and softness for many years.

It is important to us at Baron & Co that you can feel the quality and softness in every single garment, as we want no less than the best for your little ones.


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